5 unique ideas for marketing a condo development online

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Undeniably, the competition in the online media in terms of condo developments is only getting more and more fierce day by day. With this, the marketing of properties has also become more and more difficult! To deal with it, homeowners and real estate agents are continually stepping up their online advertising games to survive in the market.

However, unless you already have a large existing platform, online marketing will take time. Unfortunately, popularity doesn’t happen overnight! But don’t worry – there are some unique online marketing ideas you can unlock. These business secrets will allow you to sell homes with ease!

Without further ado, here are five unique ideas you can try on your next online condo marketing venture. Focus on these methods to ensure your success! Once you understand how the online market works, it only gets better from there.

Who said Instagram Stories are only for personal accounts? Using engagement stickers like Q&A, polls, and contests will increase your engagement on the social media site. With this, your potential customers will have more opportunities to engage with you which will increase the visibility of your content. In doing so, you train the Instagram algorithm according to your favor. Plus, interacting with your customers will make you more memorable to them.

Collaborate with the most important influencers on the internet.

Influencer marketing is the new celebrity marketing these days, even in real estate. Social media influencers have thousands, if not millions of loyal followers they interact with every day. With their help, your name and ads can reach a wider audience, helping you to expand your market.

Remember to be meticulous in selecting the best social media influencer for the development of your condo. Make sure you only partner with reputable influencers, as their name becomes linked to your brand as well. With proper research, you can find the best, trustworthy influencer that you can collaborate with.

Create short films that tell stories to market your ads.

Trust us: you can never go wrong by making your buyers fall in love with your property. Short films do well on social media as long as they grab the attention of your viewers. In addition, they must also convey emotions that will be felt by your potential buyers! Who knows, in a few days your short film may go viral. This is a foolproof online marketing strategy for your condo development!

Create a virtual tour for your condo development.

Hire designers to create a virtual reality model of your condo listings. These virtual tours will engage your potential customers and give them a better idea of ​​their future home. Now that dating is limited due to the pandemic, a virtual reality 3D model will be a valuable investment.

If you’re on a tighter budget, read on! A video presentation will also do the trick for your customers. You can try shooting a presentation video via your mobile phone, and you’re good to go! Before filming your walkthrough, be sure to check your phone’s camera feedback to ensure a stable video. Better yet, rent a drone for smooth, lag-free video, but before you do, make sure you figure out which drone is right for you! Sometimes all it takes is a little creativity and ingenuity.

Offer free Zoom consultations with potential buyers.

Thanks to Zoom and other video calling platforms, we can enjoy the benefits of meeting our customers face to face without hassle! With Zoom Consultations, you can explain documents to your customers and establish a relationship with them. Who knows, you might even form a close friendship with your future clients. They can even refer you and your ads to their own group of friends!

Final words

Good luck in marketing your condo development online! If you need more examples of well-marketed condominium developments, Precondo is the website for you. At Precondo, you can find all the necessary information you need on recent condo developments in Toronto! Visiting this site will surely help you in your research. For additional listings, see more here.


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